UI Design – MarketStar Connect+
I have a secret obsession very few people know about – UI/EX Design. I had the chance last year to design the original concept that the development team used to design our community platform Connect+. Our system is powered by the best enterprise community platform on the market Jive so you’ll probably recognize some of their terminology. At the time I designed this I didn’t have a lot of knowledge or experience with their platform or methodology but we’ve been able to strike a good balance between what we needed in the UI and the core social tools their software brings to the table. Experience design is critical to branding regardless of the platform so I’ve been a student of good web-design for a long time. Social has added a new layer to the equation and this was a great study in balancing the social functionality with the brand messaging.
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